Blog

The latest news and articles from our team.

AI, SEO

Google Generative Search (SGE) and Its Effect on Organic Traffic

by Ben Hicks March 27, 2024 March 27, 2024

GA4, Google Tag Manager

How to Track Any Type of Click in GA4 with Google Tag Manager

by Charlie Weller March 26, 2024 March 26, 2024

Accessible blogging strategies

by Julia Nordhem March 14, 2024 December 2, 2024

The importance of website accessibility statements and why you should have one

by The Accessibility Team February 15, 2024 December 2, 2024

News

How our 4-day work week is going

by Alice O'Keefe January 10, 2024 January 25, 2024

News

Things we liked in 2023

by The Pilot Team December 19, 2023 December 20, 2023

Landing page best practices & accessibility: SEO and PPC

by The Pilot Team December 7, 2023 December 2, 2024

WordPress Basics: Common Types of Blocks You Can Use in WordPress

by Drew Dietz November 1, 2023 November 1, 2023

Accessibility, AI

Web Accessibility: How AI Improves User Experiences

by Emma Vescio October 11, 2023 December 2, 2024

Tips for creating accessible color schemes and combinations for the web

by Julia Nordhem August 7, 2023 December 2, 2024

Staff Picks

What Constitutes a HIPAA Violation on a Website?

GA4, Google Tag Manager

Calendly to Google Analytics (GA4) via Google Tag Manager

Newsletter archive

March 2025 newsletter: HIPAA-compliance checklist and building a more human web.