Local SEO Services

Use the power of local search to drive more of what matters most to you, new customers.

Improve your presence on Google with Local SEO

Local search optimization should be a cornerstone of your business’ online strategy. Potential customers are searching for your products and services from their mobile devices, and we’ll help them find you.

Optimizing your local presence can help you reach more potential customers

We run campaigns using a large-scale citation builder to disseminate your business name, address, and phone number on all of the most popular and important online directories.

Making sure that your business data is 100% accurate and uniformly distributed on the Internet presents strong local ranking signals to Google. This can improve your website’s position in local map searches.

There has been 500%+ growth in ‘near me’ mobile searches since 2015.

Think with Google

Optimizing your website and listings with Local SEO best practices

Website optimization

  • Optimize your location pages
  • Add structured data markup for your location(s) contact information
  • Create geographic-specific content for your site

Citations and listings 

  • Submit your business info to the top aggregators
  • Run citation campaigns to identify listing errors or inconsistency
  • Build accurate listings on the most important online directories

Case study:

Our Local SEO strategy increased impressions by over 4000% for skincare boutique.

Read about how we did it.

Your Google Business Profile

It’s never been more important for businesses to present themselves as professional, authoritative, and active in their Google listings.

pilot's google my business listing

Local SEO features we use to help your business succeed

Google posts

Publish offers, events, products, and services directly to Google Search and maps by posting within your Google Business Profile. Post hour updates and health guidelines to your Google Business Profile.


Get more 5-star reviews on places like Google, Yelp, and other industry specific directories. Our local marketing package includes review monitoring and marketing automation tools to help you look your best online.


Highlight the things that make your business unique. Are you dog-friendly? Woman-owned? Have outdoor seating available? Are masks required? Let’s tell your customers! 

Let’s put your business on the map.

How we monitor your Local SEO performance

Our analytics team builds custom dashboards using Google Data Studio to give you an overview of how your Local SEO campaign is performing. This dashboard updates in real-time, pulling data from Google Analytics, Google Business Profile, call tracking, and Facebook or Google Ads.

Track your keyword performance at the zip code, city, state and national level.

Measure form leads and phone calls that come from your website.

Review your NAP consistency across web aggregators and directories.

Monitor your reviews to see how well your business is generating feedback, and how positive that feedback is.

Analyze Facebook or Google Ads performance, including conversions, ROI, and engagement.

Gain access to enterprise-level marketing tools:

CallRail logo.

Promoting your business with Facebook Ads

Advertising on Facebook is a simple, cost-effective way to drive new customers to your doors. No, we aren’t running ads to buy your page more likes. We’re getting your brand in front of your ideal target audience to funnel more business your way.

With billions of active monthly users across Facebook and Instagram, odds are we can find your customers. Let us help you get your business in front of them.

Learn how ›

We’ll audit your business’s local SEO presence for free.

Fill out the form below to find out how well your company is optimized for local SEO.

What we’ve written about Local SEO