This page was last changed on August 30, 2021, last checked on August 30, 2021 and applies to citizens of the United States.
Change your cookie opt-in status: Your Privacy Choices
1. Introduction
Our website, https://pilotdigital.com (hereinafter: “the website”) uses cookies and other related technologies (for convenience all technologies are referred to as “cookies”). Cookies are also placed by third parties we have engaged. In the document below we inform you about the use of cookies on our website.
2. What are cookies?
A cookie is a small simple file that is sent along with pages of this website and stored by your browser on the hard drive of your computer or another device. The information stored therein may be returned to our servers or to the servers of the relevant third parties during a subsequent visit.
3. What are scripts?
A script is a piece of program code that is used to make our website function properly and interactively. This code is executed on our server or on your device.
4. What is a web beacon?
A web beacon (or a pixel tag) is a small, invisible piece of text or image on a website that is used to monitor traffic on a website. In order to do this, various data about you is stored using web beacons.
5. Consent
When you visit our website for the first time, we will show you a pop-up with an explanation about cookies. You do have the right to opt-out and to object against the further use of non-functional cookies.
5.1 Manage your consent settings
You can also disable the use of cookies via your browser, but please note that our website may no longer work properly.
6. Cookies
6.1 Technical or functional cookies
Some cookies ensure that certain parts of the website work properly and that your user preferences remain known. By placing functional cookies, we make it easier for you to visit our website. This way, you do not need to repeatedly enter the same information when visiting our website and, for example, the items remain in your shopping cart until you have paid. We may place these cookies without your consent.
6.2 Advertising cookies
On this website we use advertising cookies, enabling us to gain insights into the campaign results. This happens based on a profile we create based on your behavior on https://pilotdigital.com. With these cookies you, as website visitor are linked to a unique ID, but will not profile your behavior and interests to serve personalized ads.
You can object to the tracking by these cookies by clicking the “Revoke cookie consent” button.
7. Placed cookies
Google Adsense
We use Google Adsense for showing advertisements. Read more
| Name | Retention | Function |
|---|---|---|
| Marketing/Tracking | ||
| _gcl_au | persistent | Store and track conversions |
| Purpose pending investigation | ||
| google_adsense_settings |
Sharing
For more information, please read the Google Adsense Privacy Statement.
WordPress
We use WordPress for website development. Read more
| Name | Retention | Function |
|---|---|---|
| Marketing/Tracking | ||
| __utmzzses | session | Stores source, campaign, and medium user data. |
| Statistics | ||
| __utmzz | 8 months | Stores source, campaign, and medium user data. |
| Functional | ||
| pilot_popup_notice | persistent | Presents a popup when users were redirected from our old domain, chicagostyleseo.com |
Sharing
This data is not shared with third parties.
Google Analytics
We use Google Analytics for website statistics. Read more
| Name | Retention | Function |
|---|---|---|
| Statistics (anonymous) | ||
| _ga | 2 years | Count and track pageviews |
| _gid | 1 day | Count and track pageviews |
| Statistics | ||
| _dc_gtm_UA-* | 1 minute | Store number of service requests |
Sharing
For more information, please read the Google Analytics Privacy Statement.
CallRail
We use CallRail for call tracking. Read more
| Name | Retention | Function |
|---|---|---|
| Marketing/Tracking | ||
| calltrk_referrer | 1 year | Detect traffic source – referrer |
| calltrk_session_id | 1 year | |
| calltrk_fcid | 1 year | |
| calltrk-* | persistent | |
| calltrk-calltrk_referrer | 1 year | |
| calltrk-calltrk_session_id | 1 year | |
| calltrk-_ga | persistent | |
| calltrk-calltrk_landing | persistent | |
| calltrk_session_id_* |
Sharing
For more information, please read the CallRail Privacy Statement.
Hotjar
We use Hotjar for heat maps and screen recordings. Read more
| Name | Retention | Function |
|---|---|---|
| Statistics | ||
| _hjid | 1 year | Store a unique user ID |
| 0 | ||
| _hjIncludedInSample | ||
| _hjSessionResumed |
Sharing
For more information, please read the Hotjar Privacy Statement.
OptinMonster
We use OptinMonster for mailing list subscriptions. Read more
| Name | Retention | Function |
|---|---|---|
| Statistics | ||
| _omappvp | 11 years | Store last visit |
| omVisitsFirst | persistent | Store a unique user ID |
| omVisits | persistent | Store number of visits |
| omSessionPageviews | session | Store and count pageviews |
| omSessionStart | session | Store time of visit |
Sharing
This data is not shared with third parties.
Complianz
We use Complianz for cookie consent management. Read more
| Name | Retention | Function |
|---|---|---|
| Functional | ||
| complianz_policy_id | 365 days | Store accepted cookie policy ID |
| complianz_consent_status | 365 days | Store cookie consent preferences |
Sharing
For more information, please read the Complianz Privacy Statement.
Google reCAPTCHA
We use Google reCAPTCHA for spam prevention. Read more
| Name | Retention | Function |
|---|---|---|
| Functional | ||
| rc::c | session | Filter requests from bots |
| rc::b | session | Filter requests from bots |
| rc::a | persistent | Filter requests from bots |
Sharing
For more information, please read the Google reCAPTCHA Privacy Statement.
Google Fonts
We use Google Fonts for display of webfonts. Read more
| Name | Retention | Function |
|---|---|---|
| Marketing/Tracking | ||
| Google Fonts API | expires immediately | Read user IP address |
Sharing
For more information, please read the Google Fonts Privacy Statement.
Wordfence
We use Wordfence for website security. Read more
| Name | Retention | Function |
|---|---|---|
| Functional | ||
| wfwaf-authcookie-* | 12 hours | Security tool to determine if a user is logged in. |
Sharing
For more information, please read the Wordfence Privacy Statement.
Google Maps
We use Google Maps for maps display. Read more
| Name | Retention | Function |
|---|---|---|
| Purpose pending investigation | ||
| Google Maps API |
Sharing
For more information, please read the Google Maps Privacy Statement.
Strictly Necessary
These cookies are essential for the site to function and cannot be disabled.
| Cookie | Provider | Purpose | Expires |
|---|---|---|---|
PHPSESSID | PHP | Preserves user session state across page requests. Essential for basic site functionality. | session |
wordpress_logged_in_* | WordPress | Indicates when the user is logged into WordPress. Required for authenticated sessions. | 2 weeks |
wordpress_sec_* | WordPress | Secures the admin area by verifying that the logged-in user is authentic. | 2 weeks |
wp-settings-* | WordPress | Persists admin user interface preferences such as dashboard layout. | 1 year |
cf_clearance | Cloudflare | Used by Cloudflare to identify trusted traffic after bot challenge verification. | 30 minutes |
__cfduid | Cloudflare | Identifies individual clients behind a shared IP address and applies security settings on a per-client basis. | 1 year |
_cfuvid | Cloudflare | Part of Cloudflare rate-limiting; distinguishes between individual users sharing an IP. | session |
pilot_consent | Cookie Butter | Stores this visitor's cookie consent preferences. Without this cookie, the site cannot remember your choices. | 1 year |
Functional
Enable enhanced functionality and personalization, such as video embeds and form protection.
| Cookie | Provider | Purpose | Expires |
|---|---|---|---|
YSC | YouTube | Registers a unique ID on embedded YouTube videos to track views. | session |
VISITOR_INFO1_LIVE | YouTube | Used by YouTube to estimate bandwidth and decide whether to load the new or old player interface. | 6 months |
Analytics
Help us understand how visitors use the site so we can improve it.
| Cookie | Provider | Purpose | Expires |
|---|---|---|---|
_clckMay sell/share | Microsoft Clarity | Persists the Clarity user ID and preferences for a specific website. | 1 year |
_clskMay sell/share | Microsoft Clarity | Connects multiple page views by a single user into a single Clarity session recording. | 1 day |
CLIDMay sell/share | Microsoft Clarity | Identifies the first-time Clarity saw this user on any site using Clarity. | 1 year |
__sndr_sid | Sounder | A session identifier that links a visitor's activity within a single browsing session to enable HIPAA-compliant analytics and attribution. | session |
__sndr_uid | Sounder | A persistent identifier that recognizes returning visitors across sessions to support HIPAA-compliant analytics and attribution. | 1 year |
__sndr_attr | Sounder | Stores first-touch and current-session UTM attribution parameters (source, medium, campaign) so visitor activity can be tied back to the marketing channel that drove it. | 2 years |
__sndr_attr_ses | Sounder | A session counter that increments to distinguish new sessions from continuing ones for attribution purposes. | session |
Marketing
Used to deliver personalized advertising and measure ad performance.
| Cookie | Provider | Purpose | Expires |
|---|---|---|---|
_fbpMay sell/share | Meta (Facebook) | Used by Facebook to deliver advertising, including third-party advertisers in real time. | 3 months |
_fbcMay sell/share | Meta (Facebook) | Stores the last-click identifier for Facebook ad attribution. | 2 years |
frMay sell/share | Meta (Facebook) | Contains the encrypted Facebook ID and browser ID used for ad delivery and measurement. | 3 months |
_gcl_auMay sell/share | Google Ads | Used by Google AdSense and Google Ads for experimenting with advertisement efficiency. | 3 months |
_gcl_awMay sell/share | Google Ads | Stores the click ID used for Google Ads conversion tracking. | 3 months |
NIDMay sell/share | Contains a unique ID Google uses to remember your preferences and other information for ad personalization. | 6 months | |
MUIDMay sell/share | Microsoft (Bing) | Identifies unique web browsers visiting Microsoft sites. Used for advertising, site analytics, and other operational purposes. | 1 year |
bcookieMay sell/share | LinkedIn browser identifier cookie used to uniquely identify devices accessing LinkedIn to detect abuse on the platform. | 1 year | |
li_sugrMay sell/share | Used to make a probabilistic match of a user's identity outside the Designated Countries. | 3 months |