AI search visibility audit
We are now offering a comprehensive analysis of how AI models currently perceive and recommend your business across ChatGPT, Claude, Perplexity, and Gemini.
How an AI visibility audit can improve your business strategy:
- Uncover new customer acquisition channels through AI-driven referrals
- Identify gaps in how AI models understand your services and expertise
- Develop messaging that resonates with both AI algorithms and human users
- Optimize your digital footprint for the future of customer discovery
- Position your business ahead of competitors in this emerging market channel
With Google, you can track your rankings to see how your website is performing; however, AI assistants don’t work that way. There is no system in place to show how these tools are evaluating and recommending businesses to users. The lack of visibility can make AI-driven referrals hard to assess. Therefore, presenting a gap in how you understand your audience.
An AI visibility audit reveals exactly how these powerful tools currently perceive your business, identifies gaps in your AI discoverability, and provides a clear roadmap to capture the growing stream of AI-driven referrals before your competition does.
With 73% of businesses completely unaware of their AI search visibility, getting audited now positions you ahead of competitors who are still flying blind in this rapidly evolving customer discovery landscape.
How our custom AI visibility tool works
Our web development team custom built API connections for OpenAI, Anthropic, Perplexity, and Google to run prompts inside Google Sheets. We then scan the raw prompt results for your brand. Here’s how it works:
- Choose which broad topics you’d like to monitor for AI visibility
- Choose which platforms you’d like to monitor
- Our sheet tracks visibility per “topic” with each topic having up to 5 prompt variations to check visibility
- We scan the raw output of each prompt for mentions of your brand and your competitors’ brand
- This monitoring system can be run daily, weekly, or monthly
- The data then populates a Looker dashboard so you can monitor your AI visibility over time in comparison to your competitors
Read more about the AI search visibility audit on our new service page >
Don’t get burned by the wrong marketing agency
We hear it all the time: “Our last agency promised the world and delivered nothing.” Sound familiar?
Here’s the reality – finding a trustworthy digital marketing partner requires knowing what questions to ask and which red flags to avoid.
The 3 questions that matter most
- “Do I own my accounts and data?” If they hesitate or say “it’s complicated,” walk away. You should have full access to your Google Ads, analytics, and website from day one.
- “What specific results can I expect in 90 days?” Avoid agencies promising #1 rankings or vague “increased traffic.” Look for realistic, measurable goals tied to your business objectives.
- “Who’s actually doing the work?” Many agencies outsource everything overseas or to freelancers. Make sure you’re getting the expertise you’re paying for.
Red flags that should end the conversation:
- They guarantee top Google rankings
- They won’t give you account access
- They push long-term contracts before proving results
- Their main pitch is “backlinks will solve everything”
We wrote a post to help you find an agency that works best with your goals. Read the full post >
We don’t believe in locking clients into contracts. Our average client relationship lasts 4.5 years because we focus on results, not retention tactics. As a Google Premier Partner (top 3% of agencies nationwide), we’ve earned our reputation through performance, not promises.
If you’re tired of agencies that overpromise and underdeliver, let’s chat. We offer free consultations to see if we’re the right fit! Get in touch with our team today by reaching out to ben.hicks@pilotdigital.com
